Uber-auction site eBay has rolled out RSS-based content syndication capabilities to all eBay Stores, letting buyers subscribe to feeds from specific stores and in that way receive new information about items for sale, the San Jose, California, company announced this week.
Owners interested in activating this RSS capability on their eBay store can find more information on how to do it here.
The RSS (Real Simple Syndication) button will appear on the lower left corner of any specific store's page, where buyers can click on it and add the feed to the RSS reader of their choice, according to the announcement, which was made by Arturo Zacarias, eBay's senior product manager, platform and new technologies. The information was posted Thursday in the general announcement section of the company's Web site.
Another New Service
Also featured in that announcement section is a new service called eBay Marketplace Research, designed to help buyers and sellers track transaction trends on eBay, so that they can make more informed decisions.
Specifically, Marketplace Research can provide buyers and sellers with average item prices, show top keyword searches by category or related keywords, create charts illustrating transaction trends, and deliver data on completed sales over the past 90 days, according to the announcement, posted by John Bodine, an eBay product marketing manager.