Email access by mobile employees is set to triple between now and according to a report released Wednesday by U.K. Market research firm Informa Telecoms and Media. And much of that increased access will be on relatively simple devices such as standard cell phones and not over more expensive devices such as smartphones the study claims.
The surge will be spurred by a shift away from enterprisemanaged mobile email products such as Research In Motion's (RIM's) BlackBerry Enterprise Server. Instead email access will increasingly be offered by among others service providers such as cellular operators that deploy the same technology according to the study.
Those providers will particularly target a group the study calls "prosumers" who are defined as mobile workers whose monthly wireless bill is partly paid for by their employer but who don't necessarily have direct mobile access to corporate email.
Increasingly that email access is available on standard cell phones with builtin basic Wireless Application Protocol (WAP) a simple markup language included on many inexpensive devices.
"Because of this it is inevitable that the prosumer segment will look to access corporate email through their mobile device" Richard Jesty a report coauthor said in a statement. "Given that solutions are now emerging which enable users to access multiple mailboxes simply from their WAP pushenabled handsets expensive client server solutions may well find it more difficult to maintain their momentum over time."
This trend will result in a tripling of mobile email users by to about million users worldwide the report claims. The findings are part of Informa's report: Mobile Enterprise: Implementing Solutions for a Wireless Workforce.